Confused About Google's List, Link Dampening, & No. of Links?

I recently received still another 'please help' mail from the gentleman called Ian who runs an experience company in Tanzania (http://www.betheladventure.co.uk ). Ian was concerned with the consequence of a variety of problems including indexing and url dampening, and was eager for help. In the event people claim to identify new information about See Who's Relating For You Within The Blogosphere, there are many online resources people should think about pursuing. Unfortunately, he had read some relatively misleading articles before, so he had a somewhat mixed up understanding of the facets at play. I chose to submit the facts of our discussion, because I believe he is maybe not alone in his concern and distress.

Ian's email consisted of many questions. I have listed each independently below, followed by my reaction.

Q: When I search for the amount of backlinks to my website using 'link:www.betheladventure.co.uk', I see only 23 results. It seems that only 23 of our backlinks have survived Google's dampening link filter. Can there be an occasion delay before they're awarded to your site? '

A: Firstly, I do believe you may have the dampening link filter somewhat puzzled. In line with the dampening link filter idea, your links are observed and identified by Google, you merely do not get the full advantage from them until certain time period has elapsed. The dampening link filter (if it exists) doesn't end links from appearing in Google's results when you look for them. (The only reason your backlinks might not come in a Google search is if Google hasn't yet found the pages containing the links.) Also, do not worry too much about things such as the dampening link filter. To begin with, it's not even close to proven / accepted fact. Many well regarded SEO professionals don't believe in it at all. More over, even if it does occur, it only affects those firms with the budget to build the large numbers (hundreds or thousands probably) of links reputedly necessary to induce it. If your number of backlinks suddenly increases by 20, that is no problem.

And subsequently, don't believe everything Google lets you know. By looking for 'link:www.betheladventure.co.uk', you generally only visit a small percentage of real links to your website. The best way to search for links would be to search for just the URL 'www.bethaladventure.co.uk', then to the page that shows next, select 'Find webpages that contain the term 'www.bethaladventure.co.uk' .' Whenever you do it this way, you'll see all the pages that have your URL. Generally, the URL will be an energetic link (or at least it should be, and you should keep these things make it so). Be taught extra information on linklicious blackhatworld by browsing our prodound article. Once you do this search, you'll see that your site has about 169 links, maybe not 23.

Q: Another question is about indexed pages (using site:www.betheladventure.co.uk). I am aware this can be a history of pages which have been changed. I had 32, it went down to 28 and now this morning it's down to 26. Do they only keep the pages for monthly or is there more towards the pages than I realized?

A: The number of indexed pages is merely the number of pages on your site that Google 'is aware of.' Theoretically, the only real time age a page is necessary is when the page is too young*, i.e. Google spiders have not visited it yet, or Google hasn't updated its catalog. As to why the number of indexed pages is reducing, I believe it's merely a temporary change. How many leads to Google's searches varies virtually constantly.

*Actually, technically speaking, it has been suggested that Google isn't capable of indexing all 11.5 million pages currently thought to be o-nline (and the 10 million more that are added everyday), and that as it indexes new pages, old pages are forced out of the list. (This is an extremely rough description of the idea - if it's happening at all, it is likely to be much more complex than this.) If this is happening, it may explain why the reported number of indexed pages is reducing. A great way to cope with it's to maintain high quality content, to keep raising it, to keep producing backlinks, and to generate a Google sitemap, though I think it's a long shot. To discover more about sitemaps, go-to http://www.google.com/webmasters/sitemaps/login. To obtain a free - and very useful - tool for generating a sitemap, head to http://johannesmueller.com/gs/.

I know there's plenty of confusion surrounding these issues, so I hope you've found this change valuable.

Happy indexing!.